Zoom 3 of 3 — line
Conversion Experiment
Analytical line · Marketing · Digital & Web
Runs when: Runs analytical. Starts when the reporting period closes.
34
units a week
68%
touchless
6
stations
3.6d
timetable
2.8d
actual
-21%
vs timetable
Station walk
Every stage, who owns it, and what is sitting there
Each station names the agent that runs it and the layer it belongs to. Gates name the rule and the human approver. Trains parked at a station are live units of work — click one to read its full evidence trail.
- 01
Hypothesize
Workflowrun by Site Performance Agent
dwell 428msla 839mqueued 44 - 02
Design test
Workflowrun by Conversion Path Agent
dwell 593msla 936mqueued 10 - 03
Launch
AI GBS AI GBS depotrun by Site Performance Agent
dwell 366msla 677mqueued 42 - 04
Read result
Workflowrun by Experiment Design Agent
dwell 554msla 994mqueued 33 - 05
Decide
Policyrun by Director, Digital Experience
Gate: Held for a named human when the unit exceeds the web change decision envelope, when confidence falls below the floor, or when a policy clause is engaged.
approver Director, Digital Experience
dwell 1493msla 2894mqueued 7 - 06
Roll out
AI GBS AI GBS depotrun by Site Performance Agent
dwell 427msla 762mqueued 32
Live trains on this line
3 units in motion right now
| Ref | Work | Held by | Value | Status | Age / SLA |
|---|---|---|---|---|---|
| MK6B-1001 | Web change at decide Naomi Ito | Accessibility Monitor agent | $943k | Evidence posted | 1d 19h / 2d 0h |
| MK6B-1007 | Web change at design test Anika Ferreira | Conversion Path Agent agent | $1m | In flight | 7h 52m / 15h 36m |
| MK6B-1014 | Web change at launch Talia Raman | A2L spine gbs | $1.8m | In flight | 9h 43m / 11h 17m |