Function cockpit
Marketing
The content and campaign supply chain runs itself inside a brand frame.
Phase: Phase 3 — Functional orchestration
Operate campaign and content supply chains within approved objectives, budgets, audiences and brand constraints, with consent and claims enforced before anything reaches a market.
Trust score
0
Touchless
0%
Human review
0%
Override rate
0%
Capacity released
20-40% production capacity; 30-50% faster campaign operations (design aspiration)
Accountable human
Chief Marketing Officer
CoS agent: Marketing Chief of Staff
Every agent, its ceiling, and its escalation path
Agent roster
Every agent working Marketing
Name, tier, autonomy level, the ceiling it operates under, and the human it escalates to. If an agent is not on this list, it is not running in production.
Marketing Chief of Staff
A4ActiveOrchestrator desk · marketing-cos
Aligns campaign portfolios to growth objectives, sequences agent workloads and packages CMO decisions with evidence.
Tasks / 24h
488
Success
95%
Override
5%
CeilingNo claim authority; no budget reallocation above guardrail
EscalatesAny conflict between brand policy and performance targets escalates to the CMO.
Market Intelligence Agent
A3ActiveOrigination desk · market-intelligence
Monitors category, competitor, audience and channel signals from approved sources with provenance.
Tasks / 24h
1620
Success
93%
Override
6%
CeilingRead-only sensing
EscalatesCompetitive claims requiring legal review route to Legal Regulatory Horizon Agent.
Audience Agent
A3ActiveOrigination desk · audience
Creates governed segments and suppressions from consented first-party data only.
Tasks / 24h
342
Success
96%
Override
4%
CeilingApproved data classes; no new personal-data use
EscalatesAny new data class or inferred sensitive attribute is blocked pending privacy approval.
Campaign Planner
A1ActiveOrigination desk · campaign-planner
Proposes channel mix, cadence, budget shape and the experiment plan for each objective.
Tasks / 24h
96
Success
89%
Override
16%
CeilingRecommendation only until budget approved
EscalatesPlans above 5% of campaign budget or $100,000 require CMO approval.
Content Supply Agent
A3ActiveExecution desk · content-supply
Drafts, localizes, tags and versions assets against the approved brief and asset taxonomy.
Tasks / 24h
1105
Success
92%
Override
10%
CeilingApproved brief and template library only
EscalatesAny asset containing a new product or performance claim is withheld for Brand Guardian and Legal.
Journey Operator
A3ActiveExecution desk · journey-operator
Launches and adjusts approved journeys, enforcing frequency and channel saturation limits.
Tasks / 24h
764
Success
94%
Override
7%
CeilingApproved journeys; no new audience creation
EscalatesJourney changes affecting more than 25,000 contacts pause for human confirmation.
Experiment Agent
A3ActiveExecution desk · experiment
Runs bounded tests, records causal hypotheses and retires losing variants automatically.
Tasks / 24h
214
Success
91%
Override
8%
CeilingMax 10% traffic allocation per test
EscalatesTests touching pricing, claims or regulated audiences require approval.
Measurement Agent
A3ActiveRealization desk · measurement
Monitors incrementality, attribution integrity and spend anomalies against the value ledger.
Tasks / 24h
402
Success
93%
Override
6%
CeilingReporting and alerting only
EscalatesAttribution breaks or unexplained lift shifts stop dependent optimization loops.
Brand Guardian
A2ActiveOversight desk · brand-guardian
Checks tone, claims, rights, accessibility and prohibited content before activation.
Tasks / 24h
1105
Success
97%
Override
3%
CeilingBlocking authority; cannot approve new claims
EscalatesNew or regulated claims escalate to Legal and the CMO jointly.
Consent Agent
A3ActiveOversight desk · consent
Enforces preference, frequency and permitted-use rules across every channel and journey.
Tasks / 24h
2840
Success
99%
Override
1%
CeilingNon-waivable enforcement
EscalatesAny consent state conflict halts the affected journey immediately.